Royal Crest Dairy
Project
Multimedia brand campaign for a family owned food delivery company in Denver, CO. Struggling to keep up with the ever-growing competition of online food delivery resources, Royal Crest Dairy, a trusted Colorado food delivery institution since 1927, was faced with the challenges of communicating its rich history while reaching its new, digital savvy customers.
Solution & Impact
Develop a refreshed brand and a comprehensive brand communication strategy. From social media graphics to print ads, website wireframes to product packaging, my creative contributions enabled the seamless implementation of the updated campaign across various platforms. The positive impact was evident, with a notable boost in online sales and increased social media engagement. Together, we transformed Royal Crest Dairy into a contemporary brand while preserving its traditional charm.
My Role
- Art Direction
- UX design
- Visual Design
- Art Production
With my expertise in multimedia brand design, I played a pivotal role in the success of the new design for the Royal Crest Dairy brand campaign. Collaborating closely with the marketing team, I was able to create all graphic materials that effectively communicated the brand’s rich history and appealed to its digital-savvy customers.
Donec sollicitudin molestie malesuada. Cras ultricies ligula sed magna dictum porta. Vivamus suscipit tortor eget felis porttitor volutpat. Nulla porttitor accumsan tincidunt.
— First Last Name
Related Projects
Donec sollicitudin molestie
